Watering the Financial Desert


credit:

In this Washington Post article, Gareth Ross, Head of Enterprise Technology & Experience at MassMutual, writes how lack of access to basic financial systems and tools enables countless low-income communities stay low income.

To address the problem, Ross points out that corporations can help. He adds that "it might mean making concerted efforts to expand services, financial and otherwise, to underserved places or working with community leaders and activists to pilot programs that address longstanding problems."

MassMutual, through its program, the Live Mutual Project, has identified community resources to create easy-to-navigate solutions.

Ross also adds that digital innovations can help address the problem, too.

According to Ross, MassMutual is currently in the early stages of this program in Springfield, MA and Memphis, TN. Read the Entire Article


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Ganesh Natarajan is the Founder and Chairman of 5FWorld, a new platform for funding and developing start-ups, social enterprises and the skills eco-system in India. In the past two decades, he has built two of India’s high-growth software services companies – Aptech and Zensar – almost from scratch to global success.



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