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The Ford Motor Company's philanthropic arm is getting a new name: Ford Philanthropy.
The rebranding reflects Ford's 75-year legacy of "driving impact in Ford communities around the world," says Mary Culler, president of Ford Philanthropy, in a press release.
"Our brand refresh honors our rich history and better reflects our core mission of partnering with communities to help move people forward and upward," Culler continues.
"Whether we're connecting families with fresh food, helping neighborhoods rebuild after a disaster, or expanding access to careers in mobility, at Ford Philanthropy, we are passionate about working with our local partners and employee volunteers to help build equity and drive progress in Ford communities around the world."
As part of the rebrand, the Ford Motor Company Fund, the philanthropic arm of Ford Motor Company, is changing its name to Ford Philanthropy. Read the Entire Article
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While philanthropy, social responsibility and corporate governance all already play a role, we will probably see more powerful contributions when companies embed social innovation into their core business strategies and operations.
